Elleven Hair Studio
A one-stylist, appointment-only hair studio off 76 Avenue in Willoughby that does three things: hand-painted balayage, keratin smoothing and nano extensions, with a $15 or $30 consultation first.
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- Where
- #11–7635 198B Street, Willoughby; the studio door is on 76 Avenue. Street parking, or the Forum complex lot if the street is full
- Open
- Tuesday, Wednesday and Friday 11 to 7, Saturday 10 to 5. Appointment only, no walk-ins
- Good to know
- New clients book a consultation first ($15 for colour or keratin, $30 for extensions). A 25% deposit holds the appointment; 48 hours' notice to move it
Is this the kind of salon where you get whoever is free? No. Elleven has one chair and one stylist, and you book her by name. Elena Ignatiev opened the studio in 2024 and still does every appointment herself, which is the whole pitch: the person who did your colour last time is the person doing it this time.
Three things, done on purpose
The studio doesn’t try to be a full-service salon. The menu is built around balayage, keratin smoothing and nano extensions, and the site is upfront about what each costs and how long it takes:
- Balayage: hand-painted, with Kevin Murphy’s ammonia-free colour. A full head on thick or long hair starts at $500 and takes about five hours.
- Keratin smoothing: GK Hair’s “The Best” formula, from $390 for a roughly four-hour session, with the result expected to last two to six months. Don’t wash it for three days afterwards.
- Nano extensions: tiny bonds, no glue or heat, about 30 minutes per bundle. They need a move-up every six to eight weeks, and the $30 consultation includes a colour match.
She also does root touch-ups, foils, blonding, glosses, grey blending, scalp treatments and women’s and girls’ haircuts, so a regular appointment is possible too.
What to expect
Everything starts with a short paid consultation, and the final price depends on how long and thick your hair is, so treat the numbers above as the floor. Booking is online through Fresha or by text to 672-337-7111. The studio is private and one-on-one, and the site says clients who wear religious or cultural head coverings can ask for a discreet visit.
One practical note: the site lists a no-show charge of the full service price, and a booking that isn’t confirmed within six hours is cancelled, so watch for the confirmation text.
Products
The shelf is Kevin Murphy only. You can reserve shampoo, conditioner and leave-ins on the website (prices from about $37 to $60 before tax, as of October 2026) and pay when you pick up in the studio.
More independent salons and shops nearby are in Shop Local in Willoughby, and our Willoughby guide covers the rest of the neighbourhood.
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